John Madden: Assistant Coach, Head Coach
The name most associated with the Raiders after Al Davis is legendary coach and commentator John Madden. As The Athletic points out, some younger fans may think of Madden as the name behind the popular video game and the voice that called so many big games but he was first and foremost one of the best coaches in NFL history.
Madden brought the Raiders and the Bay Area their first Super Bowl in 1977 and was a runaway success for a decade before choosing to retire to the booth because of health issues. He never had a losing season with the Raiders and won a whopping seven division titles during his reign as head coach.
After retirement, Madden maintained his roots in the Bay Area and just like Al Davis, will forever be associated with the glory days of the Raiders that made them one of the prestige franchises in the NFL.